Ethical Beauty: Science based alternatives to animal testing.
In order to be a more ethical based consumer, we need to know and promote the truth about the animal testing industry. Studies have proven that…
article
First Aid Beauty is No Longer Cruelty free.
First Aid Beauty is famous for their Ultra Repair cream. A non-greasy moisturizer for dehydrated skin and eczema that provides instant relief and long term hydration for dry skin….
Is Make Up For Ever Cruelty Free?
Make Up For Ever is a French makeup brand owned by LVMH (they own Sephora). MAKE UP FOR EVER has been part of the world leader…
Myths & facts about being cruelty free
One myth that is misleading is that people think animal testing for skincare and cosmetics is a gentle thing like putting makeup on a bunny. Animals…
#crueltyfree | article | Clean Beauty | cruelty free | review | skin care | vegan
Review of First Aid Beauty Hello FAB Coconut Water Cream
Water Creams have become very popular in the last few years. What is a water cream? They’re water-based, which makes them feel kind of like a…
Clean Beauty | article | Bath and Body | beauty | cruelty free | Non GMO | non toxic | organic | Science
What is greenwashing in skin care? Helping consumers understand ethical beauty.
I’m shining a spotlight on uncovering greenwashing in skin care and how to spot dirty techniques brands can use to mislead you. Who really cares about…
animal testing | article | Bath and Body | deodorant | haircare | skin care
Is Suave now cruelty free?
On February 12, 2020, Unilever announced that Suave is now PETA certified cruelty-free. What does that mean exactly? Can cruelty-free ethical shoppers buy Suave products now? Or is…
dupe | animal testing | article | cruelty free | lifestyle | makeup | skin care
Six reasons why you should try dupes for makeup or skincare
Dupe is short for duplicate. Dupes are sort of like the generic of the makeup and skincare world. What is a dupe? A skincare or makeup…
skin care | animal testing | article | makeup | review
Physicians Formula is No Longer Cruelty Free
I have learned that Physicians Formula are selling in China (like Wet n Wild and NARS) and can no longer be considered cruelty free. I’m truly…
animal testing | article | lifestyle | shaving | Subscription Box | women
Procter & Gamble acquires Billie, female razor subscription
Procter & Gamble is acquiring Billie, a subscription, female brand focused on women’s beauty and grooming needs. The company announced plans to acquire Billie, a subscription-based,…
animal testing | article | fragrance | makeup | skin care
Is Avon Cruelty free?
Natura Acquires Avon in 2020 Does Avon test on animals? Is Avon PETA certified? Former Avon lady reports on Avon and its cruelty-free claims. Natura &…
#crueltyfree | animal testing | article | made in USA | review | USA
The Humane Cosmetics Act. Will the U.S. Finally Ban Animal Testing for Cosmetics?
In a newly issued statement, the Humane Society of the United States underlined the re-introduction of H.R. 2790, or the Humane Cosmetics Act, to the U.S….
Is Benefit Cruelty Free?
Benefit Cosmetics is one of those brands that everyone seems to think is cruelty free. I did some research to find out. In order to qualify…